Apple Likely To Introduce New AI Features With iOS 18 Update for Its Upcoming iPhone and Other Devices at Worldwide Developers Conference 2024

Apple is set to take a significant step forward with the introduction of new artificial intelligence (AI) features for its iPhones.

The tech giant, known for its innovative products and services, has been behind in the AI race compared to competitors like Google and Samsung. However, it is expected to change as Apple’s CEO Tim Cook has hinted at AI developments that iPhone users can look forward to.

As per a report by Hindustan Times, during a recent earnings call, Tim Cook, CEO of Apple, announced that the company will be introducing AI tools to its smartphones. The company also revealed it is working on generative AI tools. This announcement is likely to bring excitement among Apple users and tech enthusiasts.

Tim Cook said, “As we look ahead, we will continue to invest in these and other technologies that will shape the future. That includes artificial intelligence, where we continue to spend a tremendous amount of time and effort, and we’re excited to share the details of our ongoing work in that space later this year.”

It is anticipated that Apple will unveil its AI initiatives, iOS 18 update and the features of the upcoming iPhone at the Worldwide Developers Conference (WWDC). The upcoming iOS 18 update could be one of the most significant updates for Apple.