Ford Endeavour 2024 Spotted In Chennai: What To Expect From Company’s Trump Card Ahead Of India Re-Entry

American automobile giant Ford Motors is apparently planning to re-enter the Indian automotive industry.

Fuelling these speculations, the new-generation Ford Endeavour SUV, known as the Everest in some markets, has been spotted in India, in Chennai for the first time. The spotted model is the Ford Everest Trend which is the entry-level variant in countries like Thailand and Australia.

This new Ford Endeavour for the Indian market marks a significant update and it is anticipated that it could arrive sooner than expected, possibly before 2025. Ford may initially import completely built-up units to India, bypassing the need for immediate local assembly and utilising Ford’s Chennai plant to prepare for future production.

Since the previous Endeavour shared some components with the new model, retooling the factory should be relatively convenient. Despite the possibility of the new Endeavour being imported as a CBU unit, Ford aims to keep the new Endeavour’s pricing competitive, especially compared to its main rival, the Toyota Fortuner, which now reaches around Rs 60 lakh for top variants in some states.

In other international markets, the Ford Everest offers a range of diesel engines, including 2.0 and 3.0-litre options, along with 4×2 and 4×4 powertrain choices on select variants.