Jitendra Kumar Aka Jeetu Bhaiya Reacts to Girls Calling Him ‘Bhaiya’: ‘Bura Lagta Hai’

Jitendra Kumar has carved a niche for himself in the Indian entertainment industry. Renowned for his natural and relatable acting, he has become a household name, especially in web shows. His most popular character, Jeetu Bhaiya from Kota factory is still stuck in people’s mind. The five-episode series first debuted on Youtube in 2019, quickly making Kumar the mentor that every teenager desired. His character resonated not only with teenagers but also with adults, prompting them to view their problems with a bit more wisdom.
While the male fans adored him as Jeetu bhaiya, the actor was questioned about his female fanbase addressing him as Bhaiya. In an exclusive interview with India.com, the actor shared his take on his most popular character being called as ‘bhaiya’ by his female fan following.
Jitendra Kumar’s Response to Girls Calling Him Jeetu ‘Bhaiya’
Jitendra Kumar hilariously said, “Kaafi Bura lagta hai but ab maine aadat daali hai. But kuch kar nhi sakte hai, Acha lagta hai jab apka koi charcter uthna popular hojaye jiske liye tumne itna kaam kiya, toh somehow abhi toh mujhe acha lagta hai ki mera kiya hua kaam popular ho raha hai, log uska itna pasand kar rahe hai, usko use naam se bula rahe hai. But haan bhaiya ek tag hai, jab ladkiyan bulati hai toh badha ajeeb lagta hai, but theek hai maine aadat dali hai.” (It feels quite bad, but now I have gotten used to it. But there’s nothing I can do about it. It feels good when a character you’ve worked so hard for becomes so popular, and people like it so much that they address you by its name. But yes, ‘bhaiya’ is a tag, and it feels strange when girls call me by that name, but it’s okay, I’ve gotten used to it.)
The character of Jeetu Bhaiya earned a special place in the hearts of millions of people. Following the massive success of Kota Factory, Jitendra portrayed the character of Gram Panchayat secretary, Abhishek Tripathi in the web series Panchayat. The series garnered immense love from the critics and audience nationwide, receiving numerous awards for its storyline. Kumar also won the Best Actor in a Series (Male) at the 2022 Filmfare OTT Awards.
While Kumar was establishing one of the most notable actors in the OTT space, he also made his mark in Bollywood by starring opposite Ayushmann Khurrana in Shubh Mangal Zyada Saavdhan. In 2022, he got his first solo film, Jaadugar, which premiered on Netflix and was well-received by the audience. Fast-forward to 2024, and Jitendra once again grabbed headlines following the release of Panchayat 3. Released on Prime Video, besides Jitendra Kumar, the comedy-drama series also features Raghubir Yadav, Neena Gupta, Durgesh Kumar, Fasial Malik in the pivotal roles.